ANZ in partnership with FinanceAsia

Thought Leadership
Objectives

Position ANZ as the answer company for sustainable green financing and green loans

Challenge
    • Research the appetite for green financing in the APAC region
Strategy
    • FinanceAsia and ANZ partnered for two years in a row in a poll and event series to uncover the appetite for green financing within the APAC region.
    • FinanceAsia surveyed more than 120 investors and issuers in 13 countries across the region on their attitudes towards green finance and asked them to outline their future plans.
    • The poll asks investors and issuers to share their views on trends in the market, gauging appetite levels and asking for opinions on topics such as sector diversification, preferred currencies and access to analysis.
    • The research results were then published on FinanceAsia printed magazine (distributed to more than xxx readers across the region) as well as on the website.
    • The findings were later on discussed in a closed-door roundtable moderated by FinanceAsia Australia editor where investment and corporation executives have discussed future implications, opportunities and innovations in the evolution of Australia‚Äôs green bond market.
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