LEO Digital in partnership with Campaign Asia

Brand Awareness
Objectives

Connect one of China’s top digital agency networks with the rest of the world

Challenge
  • LEO Digital is a digital agency network with a strong reputation in China, which is less well-known internationally. As a relatively young company which has grown rapidly over the last few years, they wanted to introduce themselves to a wider audience in the industry.
Strategy
  • Campaign Asia ran a series of articles on campaignasia.com and campaignchina.com, including interviews with Dalton Zhang, CEO of LEO Digital, to help the company communicate their philosophy, the scope of their work, and the recognition they have received.
  • These articles were also promoted in Campaign’s e-newsletters and on its social media platforms.
Sponsors