Position Moody’s Investors Service (“Moody’s”) as a market leader in providing research and credit ratings for China’s non-bank financial institutions (NBFIs)
- This project challenged us to gather major non-bank financial institutions to discuss the present and future of their organisations within the Chinese and global economy.
- To do this, we organised a roundtable in the heart of Hong Kong’s financial district involving senior investment executives.
- Participants included key NFBIs such as China Cinda (HK) Holdings Company, Ping An Insurance Group, AMTD Group, Haitong International Securities Company and Guotai Junan International Holdings.
- The event helped Moody’s build relationships with key players in the sector, and a six-page magazine feature and online article (promoted for one month) positioned Moody’s as a thought leader in the China NBFI space.